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  • 2012

  • Becker, Julia C.; Swim, Janet K. (2012): Reducing Endorsement of Benevolent and Modern Sexist Beliefs. In: Social Psychology 43 (3), S. 127-137. DOI: 10.1027/1864-9335/a000091

    Abstract: In two experiments, the present research identifies basic mechanisms for reducing endorsement of benevolent and modern sexist beliefs. Responses to attitudinal measures and a collective action measure on policy beliefs in Study 1 (N = 164) as well as to dating profiles in Study 1 and Study 2 (N = 159) support the hypothesis that endorsement of benevolent sexist beliefs can be reduced by providing information about its harmful consequences. Moreover, women and men become more aware of the full scope of gender discrimination and reduce their endorsement of modern sexist beliefs when they are provided with information about the harmful nature and pervasiveness of benevolent sexism. Theoretical implications regarding the linkage between benevolent and modern sexist beliefs and practical implications for reducing sexism are discussed.

    Keywords: Attitude Change, Female Attitudes, Geschlechterforschung, Information, Male Attitudes, Sex Discrimination, Sexism, Sozialpsychologie

  • 2010

  • Bohner, Gerd; Ahlborn, Katrin; Steiner, Regine (2010): How Sexy are Sexist Men?. Women’s Perception of Male Response Profiles in the Ambivalent Sexism Inventory. In: Sex Roles 62 (7-8), S. 568-582. DOI: 10.1007/s11199-009-9665-x

    Abstract: Investigated women's perception of male response profiles in the Ambivalent Sexism Inventory (ASI) in 3 studies. In Studies 1 to 3, 326 German female students (aged 19-47 years) rated the likability and typicality of male targets: a nonsexist, a benevolent sexist, a hostile sexist, and (in Studies 2 and 3) an ambivalent sexist. When targets were presented as response profiles in the ASI (Studies 2 and 3), the benevolent sexist was rated to be most likable but least typical, whereas the ambivalent sexist was rated to be highly typical. Thus, women were aware of a link between benevolent and hostile sexism and approved of men's benevolent sexism, especially when it was not paired with hostile sexism. Likability ratings were moderated by participants' own benevolent sexism and feminist attitude. zitiert von 80

    Keywords: Female Attitudes, Geschlechterforschung, Interpersonal Attraction, Likability, Male Female Relations, Sexism, Social Perception

  • 2009

  • Becker, Julia C.; Wagner, Ulrich (2009): Doing gender differently-The interplay of strength of gender identification and content of gender identity in predicting women's endorsement of sexist beliefs. In: European Journal of Social Psychology 39 (4), S. 487-508. DOI: 10.1002/ejsp.551

    Abstract: Investigated reasons for women's endorsement of sexist beliefs using the gender identity model (GIM) based on social-identity theory and social-role theory. The strength of gender identity (high identification vs low identification) and content of gender identity (progressive vs traditional gender role), combined with the engagement in collective action to improve conditions for women, are expected to predict the individual endorsement of 3 sexist beliefs: benevolent sexism, hostile sexism, and modern sexism. In Study 1, 250 women (aged 20-65 years) completed a gender role preference scale, a gender identification scale, a sexism scale, and a collective-action scale to assess the assumptions of the GIM. Results showed that strength of gender identity and identity content were significantly associated with the endorsement of sexist beliefs. Highly identified women with traditional identity contents endorsed all forms of sexist beliefs more strongly than highly identified women with progressive identity content. In contrast, low gender identity was related to lower endorsement of sexist beliefs. In Study 2 (222 women aged 16-66 years) and Study 3 (106 women aged 16-61 years) an online experiment was conducted which additionally manipulated the gender role of the participants to measure its impact on sexist attitudes. Results revealed that highly identified women primed to a progressive gender role expressed stronger rejection of sexism, whereas highly identified women primed to a traditional role expressed stronger endorsement of sexism, substantiating the assumptions of the GIM. The proposed GIM is concluded to explain that gender identification and content of identity strongly affect the endorsement of sexist beliefs among women. zitiert von 72

    Keywords: collective behavior, Female Attitudes, Gender Identity, Geschlechterforschung, Human Females, MODELS, Sex Role Attitudes, Sex Roles, Sexism, Sozialpsychologie
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