Alle Publikationen
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2014
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(2014): Languaging when contexts collapse. Audience design in social networking. In: Discourse, Context & Media 45, S. 62-73. DOI: 10.1016/j.dcm.2014.08.006
Abstract: This paper examines strategies of language choice in social networking interactions among multilingual young people on Facebook. In media studies the term "context collapse" describes the process by which online social networks bring together people from various social contexts, thereby creating a diverse networked audience. In online social networks that involve participants from different countries and language communities, language choice becomes a pertinent issue. This paper draws on empirical data from social networks among young multilingual people on Facebook to examine strategies of language choice and negotiation. Drawing on the sociolinguistic framework of audience design, the sociolinguistics of multilingualism and computer-mediated discourse analysis, the analysis examines language choice in initiating and responding contributions, metapragmatic negotiations of language style and the role of English as a resource among networked writers.
2013
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(2013): The impact of globalisation on politeness and impoliteness. In: Journal of Pragmatics 55, S. 86-102. DOI: 10.1016/j.pragma.2013.05.016
Abstract: Globalisation tends to be perceived as one of the most powerful forces shaping today's world. In its simplest sense, globalisation refers to the acceleration of processes of interconnectedness in every aspect of social life. It is assumed that this will lead to the homogenisation of the world under the influence of the omnipresent American culture. However, since globalisation is a process rather than an end state, its consequences are contingent on various factors and are, therefore, uncertain and unpredictable. Discourse practices fall within the heart of this interconnectedness not least because it entails various kinds of interaction. In this paper, I would like to consider if and to what extent globalisation affects the expression of politeness and impoliteness. I will draw my evidence from the service sector, primarily in Greece and in England. More specifically, I will consider issues of formality and informality and terms of address, drawing from naturally occurring data and research findings. Such evidence may offer indications as to the kinds of changes that increased interconnectedness may produce. Without denying the homogenising power of globalisation, it is argued that greater interconnectedness does not necessarily mean cultural homogenisation but rather change arising out of various sources. (c) 2013 Elsevier B.V. All rights reserved.
2011
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(2011) : As Human-Computer Interactions Go Global In: Hayes, Caroline C.; Miller, Christopher Allan (Hg.): Human-computer etiquette: Cultural expectations and the design implications they place on computers and technology: Boca Raton, Fla.: CRC Press, S. 15-34
Abstract: We have become accustomed to interacting with computers. ey give us daily weather forecasts and help us keep in touch with friends and family globally. ey deliver references, digital articles, and newspapers and allow virtual teams to work together from opposite sides of the globe. Computers even provide embodied agents to guide us through di¸cult procedures or teach us to speak Japanese. ey allow us to shop for products in distant countries and have ready access to cash on city streets almost everywhere. Humancomputer interactions are a part of our lives, mediating communication, providing instruction and support, and serving as gateways for business transactions.
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